Padel Takes Center Court : The New Luxury Sport Dominating High-End Brands and Celebrity Circles

Padel Takes Center Court : The New Luxury Sport Dominating High-End Brands and Celebrity Circles

Padel is quickly becoming a luxury sport, drawing interest from high-end brands such as Adidas, Prada, and Versace. Played on larger, enclosed courts with unique equipment, it’s gaining popularity globally. Companies like Bezel are investing heavily, with celebrity endorsements and prominent sponsorships boosting its appeal among affluent players.

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