Skechers named official kit sponsor for All India Pickleball Association

The All India Pickleball Association (AIPA) and Skechers have teamed up in a five-year partnership, with Skechers sponsoring specialized team India kits designed for the sport. This collaboration aims to enhance the playing experience for athletes both in India and globally by combining AIPA’s expertise with Skechers’ innovative products. Skechers’ strategic move underscores its commitment to the Indian sports market, while AIPA’s president looks forward to the journey ahead. The partnership promises growth and innovation in the pickleball community, providing players with top-notch gear for optimal performance.